A Google News guest post request needs a careful distinction: publication on a news website is an editorial deliverable, while appearance in Google News is a decision made by Google's systems.
Understand what inclusion means
Google: eligibility for news surfaces explains eligibility and how publishers are considered for news surfaces. Do not interpret a publication's past appearance as a guarantee that every future article will be shown. A seller's phrase such as approved site is not evidence that your contribution has been accepted by Google.
Ask what the proposed deliverable actually is: an article on a publisher's website, a contributed commentary, a sponsored feature or another format. Each has different editorial expectations. Confirm the format and disclosure before discussing cost.
Give the editor a legitimate story
A useful contribution needs a timely or explanatory reason to exist. For example, a software company could offer a documented explanation of a newly available workflow, including the specific change, affected users and limitations. It should not dress an ordinary promotional landing page as independent reporting.
Provide primary documentation, an accountable spokesperson and permission for any quoted material. Distinguish company claims from independently verified facts. If the article includes data, state its source, period and method.
Review transparency and reporting
Check how the publication labels commercial content and identifies authors. Confirm appropriate qualification for paid links under Google: qualifying outbound links. A contribution should not imply editorial independence when it was paid for, and it should not present paid coverage as a guaranteed route into news results.
We can discuss publisher research and content coordination for a suitable brief. Agree on the article format, approval process, revisions and publication reporting. The report can verify the live page and agreed delivery details. Google News appearance, Discover inclusion, indexing and future traffic should be assessed separately and cannot be promised by an outreach provider.
